Best Seller
Serum
Sakura Brightening Serum
¥ 8,400
"Good Looks is Our Birthright"
Nimi
Cosmetics
Luxury skincare that nourishes your skin from within, designed for radiant beauty and lasting results.
Luxurious
Clean Beauty · Cruelty Free · Sustainable · Vegan Formulas · Japanese Botanicals · Dermatologist Tested
Clean Beauty · Cruelty Free · Sustainable · Vegan Formulas · Japanese Botanicals · Dermatologist Tested
Our Philosophy
Beauty rooted
in nature
Niimi means "new sprout" in Japanese — the tender beginning of life, full of possibility. Every formula begins with this spirit: pure intention, minimal intervention, and deep respect for your skin's innate intelligence.
Ingredient Integrity
Every component is selected for efficacy and safety. No fillers, no compromise.
Ancient Wisdom
Drawing on centuries of Japanese skincare tradition, refined through modern science.
Transparent Practice
Full ingredient disclosure, third-party testing, sustainable sourcing always.
Curated for You
Bestsellers
Moisturiser
Camellia Deep Moisture
¥ 7,200¥ 5,800
New
Cleanser
Yuzu Foam Cleanser
¥ 4,600
Eye Care
Pearl Eye Repair Elixir
¥ 9,800
Best Seller
Serum
Sakura Brightening Serum
¥ 8,400
Moisturiser
Camellia Deep Moisture
¥ 7,200¥ 5,800
New
Cleanser
Yuzu Foam Cleanser
¥ 4,600
Eye Care
Pearl Eye Repair Elixir
¥ 9,800
Best Seller
Serum
Sakura Brightening Serum
¥ 8,400
Moisturiser
Camellia Deep Moisture
¥ 7,200¥ 5,800
New
Cleanser
Yuzu Foam Cleanser
¥ 4,600
Eye Care
Pearl Eye Repair Elixir
¥ 9,800
Founders
Meet the team behind Nimi
Sumiran
Sumiran an entrepreneur, researcher, and economics professional with over seven years of international experience across the USA, India, Japan, and the Netherlands. With academic training in Social and Applied Economics from the USA & Entrepreneurship from the Netherlands, she combines economic insight, applied analytics, and business strategy to create impactful, data-driven solutions & business Start-Ups.
Having worked on export initiatives in collaboration with government bodies and international organizations, Sumiran has developed expertise in leadership, strategic thinking, econometrics, and data modelling. Her global experience across academia, entrepreneurship, and cross-cultural environments has shaped a multidisciplinary approach to innovation, and business growth.
Passionate about self-entrepreneurship journey vis-a-viz bridging global niche technologies, AI based automation. Sumiran, brainchild the most ambitious venture of affordable cosmetics, beauty & health into the daily life, of common human beings, especially Gen Z. Everybody has a right to be “Gorgeous by Looks” is mission & motto.
Nikita
Nikita is an E-commerce expert with a strong professional and academic background, including successfully running an E-commerce start-up during the early stages of the online retail industry.
To further enhance her knowledge of the latest technology-oriented marketing tools, she completed a Master’s degree in Digital Communications and its role in Entrepreneurship from one of Europe’s leading institutions. She possesses exceptional end-to-end expertise across the entire spectrum of E-commerce business operations, including content writing, product specification development, editing, photoshoots, backend administration, and inventory management.
With professional experience in both India and Europe, Nikita has developed specialist expertise in start-ups, digital marketing, innovation, and research development. Cosmetics, beauty, and health are areas especially close to Nikita’s heart, inspiring her to conceive, plan, and create a platform offering some of the world’s most advanced technology-oriented product lines. “Good Looks is Our Birthright” is the mission statement of Nimi Cosmetics.